Privacy Policy

Our commitment to maintaining the privacy and security of your information is of utmost importance to us. Whether you are making a reservation or simply exploring our website (herein referred to as the “Website”) and reviewing our property and services, we strive to assure you that your information is being handled and safeguarded appropriately.

The Lafayette Hotel Inc, along with its parent, subsidiary, and affiliated companies (herein
referred to as the “Hotel”), has created this Privacy Policy to clarify how they gather and handle the information that they collect from users of their website. Your personal information may be collected and utilized by the Hotel when you use their website, and this policy is meant to provide you with more information on the Hotel’s information management practices.

Information we collect and use

The information we gather includes personal details that you provide us while using our website or during your stay at the hotel. For instance, when you book a room through our reservation system or directly at the hotel, we collect your name, email address, phone number, nationality, payment card information, and information related to your preferences such as your preferred room type and any specific requests. This information can be submitted through our reservation system, hotel website, mobile applications or in person. In some instances, third parties such as online travel agencies or hotel booking sites may provide us with your information.

We gather information about you when you use our Website or certain services provided by the Hotel, such as wireless internet services. This includes information like your IP address, country information, and device characteristics. This information may be used for functional purposes and to enhance your user experience. We may also use this data for aggregated trend and statistical analysis, as well as for displaying personalized advertisements and messages. Furthermore, we may receive additional details about your online experience, such as the type of computer and web browser you are using.

Information stored on your computer (“cookies”)

The Lafayette Hotel may save information on your computer when you visit their website, using a small data file called a “cookie”. Cookies are used to help improve the website and allow it to recognize your browser when you visit again. They can’t execute code or transmit viruses, and you can choose to delete them or block them entirely through your browser’s settings. Cookies can store information such as internet addresses, passwords, and preferences.

How we use this information

Our primary use of the information collected from you is to fulfill your hotel reservation, which may involve sending your details to the Hotel or communicating with you prior to and after your stay. We may also send you satisfaction surveys to obtain feedback on your experience.

We may send you marketing communications, including text messages, for products and services that we believe are relevant to you if we have your consent or if it’s permitted under applicable law. We may also use information about your stay to display targeted ads on our websites or third-party websites and to send you more relevant messages.

Moreover, we analyze this information for aggregated trend and statistical analysis to assess and enhance our products and services and to potentially develop new hotel locations and services, and/or conduct other market research.

Who we share this information with

We share your personal information with the Hotel where you will be staying to fulfill your reservation. We may also share your information with third-party service providers to assist us in improving our products and services, or to provide services related to our business. For instance, we may use third-party products for market research or data analytics purposes. Third-party service providers may also help us with marketing campaigns, subject to local consent requirements.

We may also share your information with third parties for them to offer you special deals and promotions for their own products and services, but they must agree to our privacy requirements before we provide them with your information.

We do not share your stay information with any other third parties unless it is required by law or to protect the safety of guests, employees, the public, or hotel property, to comply with a legal process, or in the event of a merger, asset sale, or other related transaction.

There are other instances where we may collect and use personal information, such as when you participate in competitions or sweepstakes, sign up to receive our newsletters or special offers, download our mobile applications, or use our other services. In these cases, we collect and use your information in a manner consistent with the principles outlined in this Privacy Policy, unless we inform you otherwise.

Location information and services

We may gather information about your location when providing you with the services outlined above through our Website and mobile applications. This could involve collecting your location data through GPS or Bluetooth technologies if you are using our mobile applications and have given consent for us to access your location information. This enables us to offer personalized promotions and deals. In addition to our Website and mobile applications, we may also receive location data from wireless networks, cellular towers in the vicinity of your device, or your internet protocol (“IP”) address. We may also be able to access your location data through your use of social media platforms such as when you tag your location in a post. You can modify your location preferences at the device level or through the relevant social media platform settings.

Use of social media

We may incorporate social media features like the Facebook “Like” button into our Website and mobile applications, which may collect and share certain information with us regarding your use of these features in connection with our programs and services. Depending on your account and privacy settings, we may also be able to view information that you post on social media platforms, even if you’re not using our services. In certain situations, we may reach out to you on these social media platforms. Any information you disclose on social media platforms and the measures you take to safeguard your privacy are subject to the policies of those third-party platforms.

How we secure your data

We take the security and confidentiality of your information seriously and have implemented technical, physical, and organizational measures to protect against unauthorized access, disclosure, damage, or loss of your information. While it’s impossible to guarantee the complete security of information, we have taken steps to ensure appropriate security safeguards are in place to mitigate the risks.

Managing your information and preferences

We understand that it is important for you to have control over the information you provide to us and how we communicate with you. Therefore, we offer tools to manage your preferences and update your information if necessary.

If any of the information you provide to us is inaccurate or needs to be updated, you can do so through the Website or by contacting a customer service representative at the Hotel. Please note that some information may not be able to be deleted, and in some cases, we may not have the ability to delete certain information that has already been shared with third parties or stored on our systems in connection with the services described in this Privacy Policy.
We and our third-party partners and service providers may communicate with you regarding your reservation or to provide support for any other services we offer. You can manage your communication preferences by contacting us directly or through the settings on our Website.

Affiliate and other links

Our Website and applications may include hyperlinks to external websites maintained and controlled by third parties. We do not make any guarantees or representations regarding the content or privacy practices of these third-party websites. We recommend that you carefully review the privacy policies of these third-party websites as their practices may differ from ours.

Children under the age of 18

Our Website and services are designed for adults and not intended for use by children under 18 years of age. We do not knowingly collect or solicit personal information from minors. If we become aware that we have collected personal information from a minor without parental consent, we will take reasonable steps to delete it. However, we may have certain campaigns or programs that are directed towards children. In such cases, we will provide information on our information practices in the terms and conditions of the program or campaign. In such cases, we will provide separate information on our information practices in the terms and conditions of the program or campaign.

Changes to this privacy policy

At times, we may need to modify, change or amend this Privacy Policy to ensure compliance with evolving regulatory requirements or the needs of our business. We reserve the right to update, change, modify, or add to this Privacy Policy at any time without notice, but subject to any legal requirements that may apply.